RP3 Agency
President & CEO
Beth Johnson is Founder and CEO of RP3 Agency, an award-winning, 50-person creative communications agency whose client roster includes Fortune 500 brands like Norfolk Southern, Marriott and The Coca-Cola Company, as well as leading regional brands such as Children’s National Health System, Giant Food and Long & Foster.
RP3 has assembled a diverse and talented team of strategists, creatives, and technologists from some of the top agencies and brands in the business. With strategy as the GPS, creative as the driver and culture as the fuel, the agency creates culturally relevant, category defying campaigns, content and experiences that strengthen connections between people and brands.
Beth started her advertising agency career at The Dan Rosenthal Co. in 1994, and came up through the ranks of account leadership as a marketing strategist. During her 15-year tenure there, she led the growth of that agency from a 3-person creative boutique into one of the Mid Atlantic’s largest shops. In 2009, Beth launched RP3 with a new agency model to meet the changing needs of marketers amidst a transformative time in the industry.
In addition to leading RP3’s dramatic growth, Beth is deeply committed to improving the community. She actively serves on the boards of Junior Achievement of Greater Washington, Leadership Greater Washington and Greater Washington Board of Trade. She’s Past Chair of Washington Area Women’s Foundation and a founding member of that organization’s Together We Lead initiative to increase the representation of women in leadership and improve opportunities for all women and girls. Beth is an active member of Young Presidents’ Organization and the Girl Scouts Women’s Advisory Board. She was named one of Washington Business Journal’s Women Who Mean Business and is a graduate of Leadership Greater Washington’s Class of 2015.